Preise für Standard Werbeformen
| RON | ROS / ROC | Targeting (Tech) | |
|---|---|---|---|
| Medium Rectangle (300×250) | € 20 | € 30 | € 30 |
| Superbanner (728×90) | € 20 | € 30 | € 30 |
| Skyscraper (160×600) | € 20 | € 30 | € 30 |
| UAP Bundle | € 20 | € 30 | € 30 |
| Half Page Ad (300×600) | € 30 | € 45 | € 45 |
| Sitebar (mind. 300×600) | € 30 | € 45 | € 45 |
| Billboard ( z.B. 970×250 ) | € 30 | € 45 | € 45 |
| Mobile Understitial (300×600) | € 30 | € 45 | € 45 |
| Mobile Medium Rectangle (300×250) | € 20 | € 30 | € 30 |
| MMA Banner | € 20 | € 30 | € 30 |
Bewegtbild – InStream
| RON | ROS / ROC | Targeting (kontextuell) | |
|---|---|---|---|
| bis 6″ (Bumper) | € 40 | € 50 | € 60 |
| bis 10″ | € 50 | € 60 | € 72 |
| bis 15″ | € 50 | € 60 | € 72 |
| bis 20″ | € 50 | € 60 | € 72 |
| bis 25″ | € 50 | € 60 | € 72 |
| bis 30″ | € 60 | € 70 | € 84 |
| > 30″ | € 60 | € 70 | € 84 |
Bewegtbild – OutStream
| RON | ROS / ROC | Targeting (kontextuell) | |
|---|---|---|---|
| bis 6″ (Bumper) | € 30 | € 35 | € 40 |
| bis 10″ | € 30 | € 35 | € 40 |
| bis 15″ | € 40 | € 45 | € 50 |
| bis 20″ | € 40 | € 45 | € 50 |
| bis 25″ | € 50 | € 55 | € 60 |
| bis 30″ | € 60 | € 65 | € 70 |
Preise für Native Formate
| Native (CPM) | RON | ROS / ROC | Targeting |
|---|---|---|---|
| Awareness Display | € 10 | € 12 | |
| Awareness Video | € 10 | € 12 | |
| Awareness Social | € 10 | € 12 | |
| High Impact Homepage | € 20 | € 24 | |
| High Impact Display | € 10 | € 12 |
| Performance (CPC) | RON | ROS / ROC | Targeting | |
|---|---|---|---|---|
| UAP | € 2,2 | € 2,2 | € 2,2 | |
| Text-Bild-Kombination (Native) | € 1,15 | € 1,25 | ||
| Text-Bild-Kombination (Native mit Geo-Targeting) | € 1,25 | € 1,35 | ||
| Text-Bild-Kombination (Native mit Interest-Targeting) | € 1,35 | € 1,45 | ||
| Pur Native Carousel Ad | € 1,15 | € 1,25 | ||
| Outbrain In-Feed | €2 | € 2,2 | ||
| Auf Conversion optimierte Pur Native Kamgagnen | € 1,4 |
Preise für Sonderwerbeformen
| Werbeform | Abrechnung | Kosten |
|---|---|---|
| Fandom Fan Takeover Static | CPM | € 65 |
| Fandom Fan Takeover Video | CPM | € 85 |
| HiVi Fan Takover Static | CPM | € 100 |
| HiVi Fan Takover Video | CPM | € 100 |
| Imgur Headliner Static | CPM | € 55 |
| Imgur Headliner Video | CPM | € 75 |
| Imgur In-Banner Video | CPM | € 45 |
| Imgur Boomerang Ads | CPM | € 45 |
| Imgur Native Spotlights | CPM | € 35 |
| Imgur Native Video Ad Cards | CPM | € 60 |
| Anzu.io Blended Image Mobile Bundle | CPM | € 30 |
| Anzu.io Blended Image PC Bundle | CPM | € 50 |
| Anzu.io Blended Image Mobile/PC Bundle | CPM | € 40 |
| Anzu.io Blended Video Mobile Bundle | CPM | € 40 |
| Anzu.io Blended Video PC Bundle | CPM | € 80 |
| Anzu.io Blended Video Mobile/PC Bundle | CPM | € 60 |
| Fanbyte Takeover | CPM | € 75 |
| Fanbyte Skin only | CPM | € 65 |
| Fanbyte Video Prelude | CPM | € 85 |
| Reddit Text-Bild Post | CPC | € 4 |
| Reddit Video Post | CPC | € 4 |
| Reddit Video Post | CPV | € 0,15 |
| Mobile Pocket (erste Reihe) | CPM | € 80 |
| Mobile Pocket (weitere Reihe) | CPM | € 70 |
| Pur Creation | CPE | € 10 |
| Pur Creation mit Geo-Targeting | CPE | € 13,5 |